Hey guys. OK, every website needs traffic, so this could be very
useful.
You might actually want to advertise your site in this art project,
because it's very cheap and would reach tens of thousands of people.
I am organizing an art project called The Wall, which is inspired by
the million dollar homepage. You can check it out at
www.seethewall.com .
Basically, I think it's a very effective way to advertise. Those who
advertised on the MDHP, for example, got huge traffic increases to
their site (something like a hundred visitors a day). So we have a
precedent that this stuff actually works well.
The huge success of Alex Tew's website was that it was so unusual and
ambitious, it made news. Once he got a few ads on the site, he
submitted a press release, and things took off by themselves from
there.
To get MY art project on the news, I had to dream a little bigger. The
Wall is, among other things
* The first real-world object that can be viewed and modified online
* The first art exhibit I know of where anyone can pay to be part of
the art
* The first art exhibit supported entirely by its own contents
I'm confident that the site and plans for the project will make news. I
am submitting a professional press release in 2 weeks (to be seen by
35000 journalists around the country), the point being that I want to
generate the same traffic that the milliondollarhomepage enjoyed --
curious people coming to see it for themselves, telling their friends
and so forth.
But until I have at least 10 ads on the site, I can't submit a press
release! The idea has to be interesting, or it won't make news. That's
why The Wall can' t be empty when people see it for the first time.
Once I find ten advertisers to believe in this idea, it will happen...
i.e. in a month and a half your ad can be on a large electronic art
installation in NYC (as well as www.seethewall.com) which will get tens
of thousands of visitors.
SO THE QUESTION IS, WOULD YOU WANT TO ADVERTISE YOUR WEBSITE ON THE
WALL? Would you want thousands of more visitors in the next several
weeks? It will only happen if I get past this first stage -- of finding
at least 10 advertisers to take a chance and invest in the site.
Hey, Alex Tew had to bug people to advertise on his site in the
beginning, too! And look how that turned out :-)
Sincerely,
Gregory Magarshak
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